Some neighborhoods' and towns' street names have themes. For example, when I pedal to Point Lookout, after traversing the Atlantic Beach Bridge, I cross a series of streets named for New York State counties. Other communities have streets named after flowers or trees--or the children of the developers. Then there are the "gem" streets of "The Hole."
Well, in Colorado there's a town called Fruita. You might expect the streets to be named after strawberries or blueberries or cherries or other delectables. But, being near Grand Junction, it's adjacent to some of the most renowned mountain biking in the world. So, the builders of a new development paid homage--by building their new homes on Singletrack Street, Pivot Street and Yeti Street.
Photo by Mattias Fredericksson |
Executives of Yeti and Pivot bicycles deny that they had anything to do with naming the streets, but are nonetheless delighted. It's "better than a star on Hollywood Boulevard," said Chris Conroy, the president of Yeti, which is based in nearby Golden. Chris Cocalis, the CEO of Pivot, called the naming "a complete and awesome surprise."
The town sounds like a nice place to go if you get tired of city life. But I have to ask: If the developers refused to sell their houses to road bikers, would that be a violation of Federal fair housing regulations?