Google turns 25 years old today.
So how does that relate to a bike race in England?
To my knowledge, the world’s most-used search engine has nothing to do with its sponsorship or organization. It may, however be a reason the race was run the other day.
I am talking about the 2023 Penny Farthing Championships. Penny Farthing, as you may know, was a nickname for the high-wheeled bicycles that were popular before “safety” bicycles—like the ones we ride today—were developed.
In contrast to today’s bikes, with chain-and-sprocket drives and wheels of equal, or nearly equal diameter, Penny Farthings were propelled by cranks attached directly to the axle of the front wheel, which was much larger than the rear. The proportion of the two wheels reminded English people of two of their coins, hence the name.
So, you may still be asking, what does Google have to do with a style of bicycle that all but disappeared by the mid-1890s?
Well, although I am in, ahem, midlife, I am old enough to remember—and have been an active cyclist—in the days before Google, or the Internet. In the 1980s and 1990s, vintage bikes, parts and accessories were all but impossible to find unless you chanced upon an old shop that was closing. News of the few swap meets spread through word of mouth or printed notices, as often as not found at local club meetings.
During that time, younger or newer cyclists were unaware of those beautiful old bikes, bags and clothing in traditional designs and materials. Some companies that made them went out of business and no one was picking up the torch, so to speak.
Moreover, people who had older bikes and parts gave up on them when they couldn’t find replacements or people who knew how to work on, say, their old Sturney-Archer hubs. So, companies didn’t make or offer replacements or reproductions because “there was no demand.”
But the Internet—especially after the launch of Google—made not only bikes and parts, but information about them, more available. Perhaps even more important, it allowed an aficionado of, say, vintage hand-built steel frames or randonneur bags who might be the only such person in his or her area to connect with someone in another town or even country. I believe that such connections had much to do with increased i’interest in those bikes, parts and accessories—which, perhaps ironically, took off not long after Google launched.
Would the current interest in penny farthings, which has grown particularly strong in England, have happened without Google? I can’t answer that. All I can say is that I find the sight of Lycra-clad young people astride high-wheeled bikes charming, if incongruous.
